Our
Services

Our Approach

Gathering Requirements & Prioritizing the Program

A lot of our work starts with retailers coming to us when they have started pricing out traffic counters, budgeting for the capital expenditure, and working out how all the installations will roll out on schedule. We help our clients to take a step back and ask the important questions, rather than leaving it as merely an exercise in technology procurement.

Proper requirements-gathering and elevating the project to the strategic priority it should be ensures that our clients have a solid foundation for their program. We will work with your team to determine the program beyond the installations:

• The questions you want to answer and the problems you want to resolve through traffic data.
• How you will operationalize traffic data reporting and implementation of recommendations.

Technology Recommendations & Implementation

HeadCount has a proven traffic counter installation process perfected over thousands of complex projects. Our expert technicians will install, calibrate, and ensure that the traffic counters are properly functioning at all times. This is a critical step that buyers should not take for granted.

HeadCount is not a manufacturer of traffic counters. Therefore, we can undertake objective, unbiased tests and reviews of available traffic counting hardware on the market. We use best-in-class, 3D stereo traffic counting cameras due to their accuracy, reliability and broad range of store environments.

Insights & Automated Reporting

Our teams of analysts, report developers, and experts apply over two decades of industry-leading expertise into every table and chart we give you to help you make the most of your traffic and conversion analytics. No other traffic vendor has this expertise.

We provide critical insights for your field teams and executives, delivered to their inbox every morning, and we embed training right onto the report to ensure that every manager knows how to read and apply the insights quickly and easily.

Book a 30-minute exploratory call so we can determine if our service is a fit for your business.

Frequently Asked Questions

Can HeadCount Still Help If We Already Have Traffic Counters?

Yes. If you already have traffic counters and would like us to perform an objective audit of your data or assess if the traffic counters and/or features you have implemented are right for you, contact us for an objective evaluation. Book a Call.

Does HeadCount Offer Custom Reporting?

Yes. We understand that every retailer is different, and their traffic and conversion reporting must be right for their business. HeadCount offers customized report development services - we have created hundreds of store traffic reports and will design a reporting packacge that meets your unique needs.

Can HeadCount Help Non-Retailers?

Yes. Traffic data is not just for retailers. If you have visitors, members, or guests, traffic data can bring value to your business and your customers.

In addition to working with brick-and-mortar retailers, HeadCount provides services - including our Automated Reporting and Advanced Analytics tools - and expertise to non-retail clients including casinos, banks, gyms, private clubs, libraries, churches, family entertainment centers, and washroom cleaning businesses - any kind of business that has visitors, members, or guests.

We help our non-retailer clients to understand how busy they are throughout the day and how that compares over time so they can staff efficiently to provide excellent customer service. Get in touch to see how we can help.